CNN Senior Director Digital Business Operations Case Study

A global media company that creates and branded news, entertainment, sports, animations for consumers around the world.

CNN engaged us exclusively to find them a Senior Director Digital Business Operations to lead the expansion of their in-house advertising operations team.

CNN provided us with a detailed brief that included substantial experience in ad operations, strong management skills and personal expertise in data management and analytics.


6 weeks from initial briefing on the role to candidate signing contract

Market Map

Headhunted over 158 different digital publishers and advertising technology companies in London


13 candidates shortlisted; 4 CVs sent


1 Senior Director Digital Business Operations hired to continue the growth of advertising operations

Why Grey Matter?

  • Market Knowledge: Our research team cut through the chaos and identify exactly which target companies are relevant for you and why
  • Undivided Attention: We apply a comprehensive, three-tiered approach to the management of every partnership and offer you the service of a specialist Client Director, Account Manager and a Researcher
  • Process Consultation: We can advise you on each and every stage of the hiring process including helping create your job description, recommending salaries, and advise on how to take your employer brand to market
  • Monitoring Search Progress: Your Client Director will offer weekly or bi-weekly update reports, to highlight exactly where we are with the search and the progress being made
  • Flexible, Personalised Service: From retained to contingency and in-house to external, we offer you the hiring service that best suits your needs and your budget
“At CNN we aim for the best brains in the market. Grey Matter identifies these individuals, saving time and filling the roles quickly. Always a pleasure to work with too!”
Robert Bradley – VP Digital and Data at CNN International

If you would like to hear more about our executive search offering or our traditional Grey Matter Recruitment offering then please get in touch with us directly.