Lead Insights Analyst at Full Funnel Independent Media Agency

$115,000 – $125,000 + 10% Bonus  |
  USA (Remote)

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Ref: 3870

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Opportunity to create and lead Client insights for Global retail brands with one of the world’s largest and fastest growing independent media agencies.

 

The Company

  • One of the largest Independent performance marketing agencies in the world
  • Experts across Retail Media, Market Insights, Paid Media and Streaming/CTV
  • Proprietary Marketing Intelligence Technology
  • 1000+Employes with Global Offices
  • Impressive roster of fortune 100 Customers

 

The Role

  • Lead analyst, presenting insights directly to clients
  • Lead and drive cross channel data insights to drive client measurement and recommended media strategy
  • Utilise cross channel performance data to optimise media investment allocation
  • Lead client calls to manage Analytics engagement for top tier clients
  • Support / participate in pitches to promote analytics services

 

Desired Skills & Experience:

  • Digital marketing analytics experience within media agency, AdTech or client side environments
  • Broad knowledge across multiple digital media channels and key metrics (SEM, SEO, Social, Programmatic, OTT etc.) as well as eCommerce, DTC Retail, CPG verticals.
  • Understanding of incrementality testing and MMM models
  • Experience working with media platforms such as Google, Meta, analytics systems
  • SQL and Python experience is ideal

 

If you feel you have the relevant experience please reply to this advert or email your CV to jim@gmrecruit.co.uk