Written by Grey Matter Recruitment Having a mentor or guide in your career brings you benefits that you can’t get elsewhere. A mentor offers you guidance and support as you build your career, whether you’re just starting out or you want some help reaching the next step on the ladder. If you have never had a mentor before, the idea
Written by Grey Matter Recruitment We sat down with Adsquare’s former General Manager EMEA, Vincent Tessier, to ask him to share some of his industry leading insight and top pieces of career advice. Adsquare gives advertisers and agencies seamless access to multiple data dimensions for more effective targeting, measurement and insights. Company: Adsquare Client: Vincent Tessier, Former General Manager EMEA
Written by Grey Matter Recruitment Software-as-a-service (SaaS) has become a popular model for delivering software of all types. With the rise of subscription-based cloud services, SaaS is growing as a major part of the technology sector, along with other cloud computing services. The benefits of SaaS for businesses include saving money, as well as reducing the need for infrastructure and
Written by Grey Matter Recruitment Whilst advertising is an old industry, the tools and analytical techniques used to manage targeted advertising campaigns are relatively new and proliferating at a rapid rate. From commercial to analytical and client management to coding, the advertising technology (Ad Tech) industry has a range of hugely diverse job opportunities. However, even across this spectrum of
Written by Grey Matter Recruitment Hannah is an experienced member of the team here at Grey Matter and specialises in Marketing recruitment. Outside of work, she can be found enjoying the best music, food and ‘unusual’ activities London has to offer, from historic walking tours to drawing live wolves. How did you become a specialist in recruiting marketers? I find
Written by Grey Matter Recruitment There is no doubt that video has become a powerful tool for business. Any business that wants to create a successful online marketing strategy needs to consider how video can play a role. Recent research from online video platform Brightcove shows that 46 percent of consumers have made a purchase after watching and being
Written by Grey Matter Recruitment We sat down with TouchCast‘s VP Sales EMEA, Giles Darby to ask him to share some of his industry leading insight and top pieces of career advice. TouchCast lets you turn your workforce into producers of content that captures attention and builds connections in a way you could have never done before. Company: TouchCast Client:
Written by Grey Matter Recruitment A demotivated staff is not what your business needs. You’re wasting time and money if your staff members come to work feeling like they don’t want to be there. Your employees are one of your greatest assets, so it’s vital to invest in them and help them to be as productive as possible. While everyone
Written by Grey Matter Recruitment New technologies start to become more prominent in marketing every year. And sometimes, not so new technologies start to become more popular too. Marketing professionals need to keep their finger on the pulse to understand the technology that’s on the rise in the industry and learn how they can make the most of it. Marketing
Written by Grey Matter Recruitment We sat down with Optimove’s Moshe Demri, Vice President of Revenue EMEA and asked him to share some of his industry leading insight and top pieces of career advice. Optimove empowers brands to exhibit emotional intelligence when communicating with their customers. Their mission is to help marketers drive measurable growth by autonomously transforming customer data
