Marketing Technologies on the Rise

New technologies start to become more prominent in marketing every year. And sometimes, not so new technologies start to become more popular too. Marketing professionals need to keep their finger on the pulse to understand the technology that’s on the rise in the industry and learn how they can make the most of it. Marketing

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10 questions with Moshe Demri from Optimove

We sat down with Optimove’s Moshe Demri, Vice President of Revenue EMEA and asked him to share some of his industry leading insight and top pieces of career advice. Optimove empowers brands to exhibit emotional intelligence when communicating with their customers. Their mission is to help marketers drive measurable growth by autonomously transforming customer data

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Only Half of Marketers Have Training in Key Skills

Training should be a top priority for both employers and employees. According to AAT, 51% of employers believe that improving staff qualifications and skills helps to increase commitment and retention. Meanwhile, 91% of Millennial professionals consider the potential for career progression a top priority when looking for a new job, but 53% have been disappointed

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Digital Trends That Made It Big in 2018

The beginning of a new year is the perfect time to reflect on the previous 12 months. 2018 was a big year in many ways, and the digital world certainly didn’t escape the impact of a few significant changes. If you work in a digital role, keeping up with the latest digital trends will help

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